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Car's Taillight

About Us

Our Story

The founder of Platinum Automotive Consultants helping some local customers

Davis helping some local customers at the dealership

Our founder, Davis Collins, worked in the car business as a salesperson and a finance manager for nearly a decade. Davis started in the car business at a young age, but quickly learned how to connect with customers and became very successful at his job. He built hundreds of genuine connections over the years with his customers and went on to become one of the most successful salespeople at his store.

The longer Davis worked in the car business, the more opportunities he saw for industry-wide improvement. Davis quickly grew frustrated with the "back-and-forth" sales process, high-pressure sales environments, and having to explain all the extra dealer fees to his customers. While his livelihood depended on it, he strongly desired to see change.

Learning the Truth About The Car Business

A Nationwide Problem

When Davis started as a finance manager, he was instructed to sneak numerous hidden dealership fees and added on products past his customers. He could see clearly how damaging this was to his customers, many of whom were disadvantaged, but the dealership insisted on selling this way. After doing research, Davis was surprised to discover that dealerships across the U.S. have been conducting business this way for decades.

After the better part of a decade of squeezing in hidden fees, deceptive pricing, and "speed reading" contracts, Davis was tired of going home every day and feeling as though he had taken advantage of his customers. He left the car business and began to dedicate his career towards saving as many car buyers as he could from the experiences that he once put people through. He founded this business and began to petition local governments to try and find permanent change.

New Beginnings

Today

Today, although we've grown, Davis still personally oversees every deal before it's presented to our clients. If he thinks we can do better, he'll call and negotiate with the dealer himself. His full-time job is to make sure no stone is unturned in how much we save our clients. Davis is familiar with all the regulations in the car business and if a dealership tries to step out of line, Davis involves himself personally to clear up the matter.

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